Q&A with Bose CEO Lila Snyder on the brand and its history, running a private company, building software, Bluetooth, competing with Apple and Google, and more (Nilay Patel/The Verge)

Q&A with Bose CEO Lila Snyder on the brand and its history, running a private company, building software, Bluetooth, competing with Apple and Google, and more (Nilay Patel/The Verge)

Nilay Patel / The Verge:
Q&A with Bose CEO Lila Snyder on the brand and its history, running a private company, building software, Bluetooth, competing with Apple and Google, and more  —  Has sound quality taken a back seat to convenience?  —  Bose is one of the most recognizable audio brands in the world …