Apple has struck a deal to license millions of images from Shutterstock in order to train its AI models.
This follows on from news of previous negotiations between Apple and various publishers for similar AI large language model (LLM) training using content from news articles. Conde Nast IAC, and NBC are among the big media names that have allegedly been in talks with Apple about licensing their content.
Apple is expected to make some major announcements about its efforts to add more AI technologies into its operating systems this June, at WWDC. Though often perceived as being behind its rivals in AI integration, Apple has made some innovations of its own.