A look at livestreamed e-commerce, already popular in China, which TikTok, YouTube, Instagram, Amazon, and others want to bring to the US and Europe (Financial Times)

A look at livestreamed e-commerce, already popular in China, which TikTok, YouTube, Instagram, Amazon, and others want to bring to the US and Europe (Financial Times)

Financial Times:
A look at livestreamed e-commerce, already popular in China, which TikTok, YouTube, Instagram, Amazon, and others want to bring to the US and Europe  —  Manrika Khaira regularly broadcasts live on TikTok to her following of more than half a million people.  She uses the social media platform …

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