Bumble, Match, Hinge, and Grindr explore more expensive subscriptions for users seeking a curated experience; Bumble says $40 to $50 feels “low” to some users (Gabriel Sanchez/Bloomberg)

Bumble, Match, Hinge, and Grindr explore more expensive subscriptions for users seeking a curated experience; Bumble says $40 to $50 feels “low” to some users (Gabriel Sanchez/Bloomberg)

Gabriel Sanchez / Bloomberg:
Bumble, Match, Hinge, and Grindr explore more expensive subscriptions for users seeking a curated experience; Bumble says $40 to $50 feels “low” to some users  —  – New weekly subscriptions are driving Gen Z subscription growth  — Premium tiers are also planned as paying user growth stalls