How Apple SVP of Services Eddy Cue led the company’s push into live sports streaming and is using its MLS deal to test reshaping how sports are consumed (Sam Schube/GQ)

How Apple SVP of Services Eddy Cue led the company’s push into live sports streaming and is using its MLS deal to test reshaping how sports are consumed (Sam Schube/GQ)

Sam Schube / GQ:
How Apple SVP of Services Eddy Cue led the company’s push into live sports streaming and is using its MLS deal to test reshaping how sports are consumed  —  Longtime Apple executive Eddy Cue happens to be an enormous sports fan.  And with Apple entering the wild west of broadcasting live sports …