An analysis of Amazon’s AI review summaries shows they sometimes mischaracterize products or exaggerate negative feedback, which sellers say can threaten sales (Spencer Soper/Bloomberg)

An analysis of Amazon’s AI review summaries shows they sometimes mischaracterize products or exaggerate negative feedback, which sellers say can threaten sales (Spencer Soper/Bloomberg)

Spencer Soper / Bloomberg:
An analysis of Amazon’s AI review summaries shows they sometimes mischaracterize products or exaggerate negative feedback, which sellers say can threaten sales  —  Review summaries created by generative artificial intelligence also sometimes mischaracterize products.