Even after years of being outclassed by other rivals, Samsung refuses to give up on its smart assistant, Bixby. Now that all smart assistants are being upgraded with AI, Samsung has similar expectations for Bixby, too. But instead of developing a solution in-house, the tech giant is partnering with an OpenAI rival to execute complex commands given to Bixby, in a similar fashion to how Apple has integrated ChatGPT into Siri.
Samsung has seemingly begun experimenting with Bixby powered by Perplexity AI, a ChatGPT rival that takes a research-first approach, accessing the web and blending other LLMs for responses. This integration was first mentioned last month by a leaker and now appears to be taking form. Based on a screenshot shared by user @achultra on X (via SammyGuru), Bixby appears to be delivering some responses powered by Perplexity.
