YouTube faces legal and ethical minefield from unmarked "kidfluencer" sponsored marketing, which targets kids under 13, who are barred from creating accounts (Mark Bergen/Bloomberg)

YouTube faces legal and ethical minefield from unmarked "kidfluencer" sponsored marketing, which targets kids under 13, who are barred from creating accounts (Mark Bergen/Bloomberg)


Mark Bergen / Bloomberg:

YouTube faces legal and ethical minefield from unmarked “kidfluencer” sponsored marketing, which targets kids under 13, who are barred from creating accounts  —  On Feb. 13, JoJo Siwa posted a YouTube video from a Target store, detailing her plan to buy “every single item of JoJo merch” inside.

YouTube faces legal and ethical minefield from unmarked "kidfluencer" sponsored marketing, which targets kids under 13, who are barred from creating accounts (Mark Bergen/Bloomberg)
Source: Tech Meme