Netflix’ $4 mobile-only subscriptions could bolster its growth in India

Netflix’ $4 mobile-only subscriptions could bolster its growth in India


In a bid to grow its audience in India, Netflix is trialing cheaper subscriptions that allow access to its streaming video service only on mobile devices, reports The Economic Times. The plan, which costs Rs. 250 ($3.65) a month, comes in at half the price of Netflix‘ cheapest standard plan for users in the country. That could make a lot of sense for the streaming giant, which brought its service to India in 2016, and was soon followed by Amazon’s Prime Video. It’s keen to grow its audience by 100 million with viewers in the country, but it has plenty…

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Netflix’ mobile-only subscriptions could bolster its growth in India
Source: The Next Web

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