In an experiment, the NYT bought and displayed ads targeting 16 profile attributes to reveal what advertisers think they know about users seeing targeted ads (Stuart A. Thompson/New York Times)

In an experiment, the NYT bought and displayed ads targeting 16 profile attributes to reveal what advertisers think they know about users seeing targeted ads (Stuart A. Thompson/New York Times)


Stuart A. Thompson / New York Times:

In an experiment, the NYT bought and displayed ads targeting 16 profile attributes to reveal what advertisers think they know about users seeing targeted ads  —  Nearly every ad you see online is tailored just for you.  These digital ads are powered by vast, hidden datasets that allow advertisers …

In an experiment, the NYT bought and displayed ads targeting 16 profile attributes to reveal what advertisers think they know about users seeing targeted ads (Stuart A. Thompson/New York Times)
Source: Tech Meme