Inside Netflix's aggressive Oscars campaign that's spending an estimated $100M+ mainly to promote two films, while other studios usually spend $5M-$20M per film (Wall Street Journal)

Inside Netflix's aggressive Oscars campaign that's spending an estimated $100M+ mainly to promote two films, while other studios usually spend $5M-$20M per film (Wall Street Journal)


Wall Street Journal:

Inside Netflix’s aggressive Oscars campaign that’s spending an estimated $100M+ mainly to promote two films, while other studios usually spend $5M-$20M per film  —  With lavish parties, huge billboards, and screenings around the world, awards campaigning may never be the same

Inside Netflix's aggressive Oscars campaign that's spending an estimated 0M+ mainly to promote two films, while other studios usually spend M-M per film (Wall Street Journal)
Source: Tech Meme