Samsung and Google should learn a thing or two from Apple’s new all-in-one device protection plan

Samsung and Google should learn a thing or two from Apple’s new all-in-one device protection plan

Apple AppleCare One (2)

  • Apple has launched AppleCare One, a subscription plan that covers up to three Apple devices for $19.99/month. Users can add more devices to the plan for $5.99 per month for each extra device.
  • Subscribers can add existing eligible devices (up to four years old!) to the plan, and the plan automatically transfers coverage with device trade-ins.
  • Unlike one-device plans from rivals, like Samsung Care Plus or Google Preferred Care, AppleCare One simplifies multi-device management under one subscription for its most loyal userbase.

It’s a familiar scenario: the heart-stopping moment your expensive smartphone slips out of your hand or from your pocket. Even as phones become more resilient, they’re still highly vulnerable to accidental damage, making smartphone protection plans a near necessity for many. Major players like phone makers, carriers, and retailers all offer ways to safeguard your device. But Apple is taking a significant leap forward with AppleCare One, a newly announced umbrella plan that covers multiple devices under one subscription. Love it or hate it, AppleCare One does set a new standard that Samsung and Google could well emulate for their own devices.

AppleCare One simplifies protection plan management

Apple has unveiled AppleCare One, an umbrella AppleCare plan that protects multiple Apple products. For $19.99 monthly, Apple users can protect up to three products within one plan. If you have more Apple devices, and chances are that you do if you are dipped in the Apple ecosystem, you can add more for $5.99 per month for each device.